Advertisement

Float, Africa’s first card-linked instalment platform, only allows credit card holders to use their existing credit to split purchases into flexible, interest-free monthly instalments. With payment periods of up to 24 months, this model is well suited to big-ticket purchases and, because it does not issue consumers with new credit, ensures that shoppers don’t overextend themselves.

“When you use Float to make a purchase, your available credit is reduced by the full purchase amount, acting like a safety net to ensure that you don’t overspend. Float charges one interest-free instalment each month. Effectively, it simply breaks the purchase into manageable, monthly repayments on your credit card,” says Alex Forsyth-Thompson, CEO of fintech Float.

The monthly instalments allow you to spread payments across salary cycles. For instance, a R10,000 purchase split into six equal instalments means you pay around R1,667 per month over six months. The same purchase using a regular BNPL provider would typically require a payment of R2,500 every two weeks and your purchase would need to be fully settled within six weeks.

Since no new credit is being offered, there is no sign-up, registration, or credit check process for consumers. Float is also the only BNPL that does not levy late fees or penalties.

Forsyth-Thompson says, “With high living costs and interest rates, South Africans need to avoid any new credit issued without the usual affordability checks. The fact that BNPL loans don’t reflect in credit records is a concern that is compounded by how easy it is to accumulate multiple BNPL purchases. Small payments can add up quickly and this could end badly. What starts as a smart decision to spread out payments can quickly evolve into a financial burden.”

Regular BNPL services are interest-free, but late payment fees can be as high as 25% of the purchase within just a few weeks.

Testament to Float’s ability to facilitate bigger purchases, the average order value on Float is around R10,000 – almost ten times the average reported by regular BNPLs of just over R1,000. The top three categories for BNPL purchases using Float are electronics (29%), furniture and home decor (22%) and appliances and gadgets (19%).

Merchant benefits         

Merchants offering payment using Float benefit from 80% higher average order values and have access to a large customer pool of over 5 million pre-approved credit card holders in SA. Not only do these customers have existing credit, but they are generally not newcomers to managing debt and are generally more credit-savvy.

Float is fully customisable to meet each merchant’s needs, including the number of instalments offered to shoppers, the settlement terms and the channels they offer the payment option.

About Float

Float is Africa’s first card-linked instalment platform, offering shoppers a smarter way to use their credit cards by splitting their payments over up to 24 interest-free, fee-free monthly instalments using their existing credit.

Unlike the regular buy now, pay later model, Float doesn’t issue consumers with new credit or charge late fees and has no sign-up, registration or credit check process. Float can be fully configured for merchants in terms of the settlement model, the number of instalments offered to shoppers and the channel (online, in-store or via payment link). Float has no cap on order values and average orders are ten times larger than traditional BNPLs.

Since November 2021, Float has built a network of hundreds of merchants across online and in-store channels including iStore, Samsung, The Pro Shop, CycleLab, and Dial-a-Bed. Float’s transaction volumes have grown 400% year-on-year since 2021.

Artigo anterior Elevate Your Startup and Compete for Over $11 Million
Próximo artigoDE ONDE VÊM AS BOAS IDEIAS?
Ibn Bacar
A dedicated editor spotlighting African startups, investments, technologies, and the expansive innovation landscape. With a keen eye for transformative stories and a passion for Africa's entrepreneurial spirit, Bacar expertly curates a platform that not only celebrates the continent's innovators and their breakthroughs but also delves into the intricate foundation of Africa's burgeoning innovation ecosystem.

DEIXE UMA RESPOSTA

Por favor digite seu comentário!
Por favor, digite seu nome aqui